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    Business Management and Marketing BA(Hons)

    Business Management and Marketing BA(Hons)

    Business Management and Marketing BA(Hons)

    University: University of West England
    England, UK
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    Course Level - UG
    Type - Full Time
    Duration - 3 Years
    Intake - January-September
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    Section
    About This Course Eligibility Criteria Course Modules How To Apply
    • Our approach to learning is student-focused, with emphasis on helping you find things out for yourself.
    • Lectures, workshops/seminars, tutorials and group work make up 12 hours of contact time each week and you'll spend at least as much time again studying independently.
    • This can involve preparing for classes, reviewing lectures, online working, reading, conducting research, preparing assessed work and revising for exams.
    • You'll develop your communication and presentation skills and IT and numeracy skills, with a strong focus on data interpretation and analysis. Your improved problem solving, critical thinking, analysis, evaluation and innovation skills will help you stand out as a graduate.

    Language Proficiency Test - IELTS/TOEFL

    1.  Introduction to Management
    2. Economics for Events and Marketing
    3. Understanding Business and Financial Information (Marketing, Events and Tourism)
    4. Understanding the Principles of Marketing (Marketing, Events and Tourism)
    5. Business Decision Making for Marketing and Events
    6. Enterprise and Entrepreneurship
    7. Business Marketing in Society
    8. Understanding Organisations and People (Marketing, Events and Tourism).
    9. Managing People
    10. Research Methods for Events and Marketing
    11. Applied Marketing Practice
    12. Introductory Research Project (Marketing and Events)
    13. Financial Aspects for Marketing, Events and Tourism
    14. Integrated Marketing Communications
    15. Service Operations
    16. Practical Digital Skills or Management Skills (Marketing and Events).
    17. Strategic Management (Marketing, Events and Tourism)
    18. Managing Organisational Change
    19. Integrated Business Simulation.
    20. Work Integrated Learning
    21. Cross Cultural Learning and Development
    22. Placement Learning
    23. Learning and Development on Study Year Abroad.
    24. Marketing Services
    25. Digital Marketing Communication
    26. Big Data for Marketing
    27. Global Marketing Management
    28. Retail Marketing and Management
    29. Brand Management
    30. Public Relations
    31. Events and Festivals Management
    32. Digital Marketing Strategy
    33. Managing Tourism Experiences.
    34.  Critical Business Enquiry Project
    35. Enterprise Project
    36. Applied Business Project
    37. Business Project (international direct entrants only).

    To apply please contact us.