The Business Administration – Marketing program will help turn you into a skilled marketing professional who manages the link between an organization and its customers using social media, customer knowledge and business strategy.
Courses will use case studies and industry software such as Tableau and Envision. Additionally, lectures, classroom assignments and presentations will help you develop the creative decision-making and persuasive communication skills necessary to become a successful marketing professional.
You'll also get the opportunity to participate in nation and province-wide academic contests such as the Ontario Colleges' Marketing and Canadian Marketing Association competitions.
Language Proficiency Test - IELTS/TOEFL/PTE
Financial Accounting Concepts
Fundamental of Business
College Communication 1
Applied Business Software 1
Mathematics of Finance I - E
Principles of Marketing
College Communication 2
Applied Business Software 2
Global Citizenship: From Social Analysis to Social Action
Human Resources Management
Mathematics of Finance II
Marketing Communications
Business Culture and Collaborative Practices
Principles of Microeconomics
General Education Elective
International Business Concepts
Retailing
Professional Selling
Principles of Macroeconomics
General Education Elective
Organizational Behaviour
Practical Applications in Marketing
Marketing Research
Digital Marketing
Business Ethics
Professional Business Elective
Brand Management
B2B Marketing & Channel Management
International Marketing
Introduction to Supply Chain and Business Operations
Careers
Professional Business Elective
Creativity & Managing Innovation
Marketing Analysis
Consumer Analysis
Strategic Marketing Planning
To apply please contact us.
BUSINESS ADMINISTRATION – MARKETING (OPTIONAL CO-OP)
